Challenge
Bristol City Leap, a £500 million joint venture between Bristol City Council and Ameresco Ltd, aims to transform the city’s energy system and achieve carbon neutrality by 2030. The programme required a strong and unified brand presence, effective stakeholder engagement and consistent communications to build trust and visibility across the city and beyond. Copper was tasked with supporting this high-profile city-wide transition through integrated strategic communications.
Approach
Copper is delivering a comprehensive communications programme, including:
- brand development for the Bristol City Leap partnership
- creation and delivery of a strategic communications plan tailored to city-wide audiences
- coordination of public roadshows, events and high-impact media announcements
- production of content across channels, including digital assets, creative design and stakeholder materials
- ongoing support for public engagement on low-carbon infrastructure investments including solar, wind, heat networks and energy efficiency.
Value delivered
- Raised visibility for one of the UK’s most ambitious low-carbon initiatives
- Generated national and regional media coverage
- Secured strong attendance and engagement at events and roadshows
- Strengthened public understanding and buy-in for Bristol’s £500 million green investment programme
- Positioned Bristol City Leap as a leading example of city-level decarbonisation through clear branding, cohesive messaging and public trust