Copper has been appointed to provide specialist strategic communications and consultation advice and support for the development of the London Resort, a new, world-class, next generation entertainment resort.
The Resort is set to transform 535 acres of mostly brownfield land near the banks of the River Thames into one of the largest and most sustainable theme parks in the world.
Proposed for development on the Swanscombe Peninsula in North Kent, the Resort was the first ‘Business or Commercial Project’ to be designated a Nationally Significant Infrastructure Project (NSIP). One of the most ambitious theme park projects ever in Europe, it is expected to bring multi-billion pound investment to the UK and generate tens of thousands of jobs.
London Resort Company Holdings (LRCH) has partnered with worldwide brands such as Paramount Pictures, BBC Worldwide and ITV Studios, along with Radisson Hotels and EDF Energy. With these iconic global brands, and through maximising new, immersive and interactive technologies and experiences, it will bring a unique entertainment, leisure and hospitality destination to the UK.
Andy Martin, Strategy and Communications Director for the London Resort said: “We are very excited to have Copper on board. Not only for their ability to provide best practice statutory consultation, but also to ensure we utilise every opportunity for engagement with local communities.
“This project will transform the Swanscombe Peninsula into a world-class leisure destination. Copper’s expertise will support local communities and stakeholder groups, making them feel a sense of ownership and pride towards the Resort as it develops.”
Ben Heatley, Managing Partner at Copper Consultancy added: “The opportunity to work on a truly unique project such as London Resort is a really exciting win for Copper, and we’re delighted to be helping to bring a major attraction and entertainment-led regeneration scheme to the UK.
“We are providing the London Resort with strategic communications consultancy, taking the project through the next critical stage of statutory consultation ahead of the submission of a Development Consent Order (DCO) later this year.”