Copper has been appointed by Southend-on-Sea Borough Council to provide strategic communications consultancy and lead a consultation for a major regeneration scheme in the heart of central Southend-on-Sea.

The proposals are for a new residential-led development in the heart of the town centre, made up of around 1,300 high quality homes, including a minimum of 441 affordable housing units, commercial space, improved public areas and a new road network.

Councillor Ann Holland, Executive Councillor for Culture, Tourism and the Economy, said: “Better Queensway is the biggest, most ambitious regeneration project in the area and that’s why we are committed to involving the community of Southend at this early stage. We want to hear what people think of the initial proposals before we seek to procure a development partner next year and further develop the plans.”

Copper director, Martin McCrink, commented: “The Better Queensway project presents a once-in-a-generation opportunity for the people of Southend to transform an area of the town centre into a vibrant place to live and work and we’re delighted to be helping communicate the site’s potential to the community. The Council is committed to involving the community at a very early stage meaning people are able to get involved in shaping the future of their town.”